Google

The Fraud of Digital Advertising

Advertisers spend the most money on digital advertising ($111 billion per year).  Digital advertising spend is the fastest growing advertising segment.  Google and Facebook control 90% of digital advertising.  60% of digital advertising is fraud.  George Simpson in his article,… Read More ›

How Amazon is destroying media companies

Executive Summary: Advertising has moved from print, TV, and radio to digital Google and Facebook control 90% of all digital advertising growth Amazon has moved from fifth to third in digital advertising by earning $2 billion per quarter Traditional media lives or dies based on advertising revenues Google, Facebook and Amazon are choking off traditional … Continue reading Amazon Monopoly growing threat to local media companies